ASK LAB developed a 3D poster for the org.125 party, combining brutalist typography with a physical material treatment. The central typographic composition was created as a three-dimensional object and encapsulated within a solid block of ice, turning the lettering into a sculptural element.
The contrast between the rigid geometric forms of the typography and the translucent, unstable nature of the ice creates a tension between permanence and impermanence. The final image captures this physical object as a striking poster composition, bringing together 3D design, material experimentation, and brutalist graphic language.
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