ASK LAB developed the visual identity for Peplum, a tattoo studio inspired by the visual language of Ancient Greece. The branding combines classical references with a soft, contemporary palette of pastel colors, creating an aesthetic that feels both refined and distinctive.

At the center of the identity is a custom symbol based on a tattoo machine, whose shape simultaneously references the letter P and the architecture of a Greek classical building. This combination of tattoo culture and architectural motifs became the foundation of the visual language, creating a recognizable identity that connects contemporary tattoo practice with classical Greek aesthetics.